Cultivating the Future: Internship Opportunities Are Plentiful at Top IT & Technology Companies
October 11, 2010
Eighty percent of the 1,000 full-time hires that GE makes in the U.S. from colleges each year come from interns and co-ops, so it goes without saying that recruiting a diverse group of interns will lead to diversity within the company’s employee ranks.
“If I only had $100 to spend on recruiting, I’d spend all $100 on interns and co-ops,” said Steve Canale, the manager of recruiting and staffing services at GE. “The reason for that is because when you have a total of 2,300 interns at our different GE locations, and if we give them a good experience we make them what we refer to as a net promoter of GE. They’ll go back to campus and be our brand ambassador on campus and have more of a positive impact for us than anything else we can possibly do. The kids are so bombarded by messaging from employers, whether it be from the newspaper, a website, or even a career fair, they really don’t know what to believe. What they believe in more than anything is a friend or a peer of theirs at their college who comes back after a summer internship at GE and speaks of how great an experience they had with us.”
Check out the full story at the GE Careers site.
<div style="float: right; margin-bottom: 1px; width: 301px; margin-right: 16px; height: 366px; border: 1px solid rgb(204, 204, 204); padding: 1px;"><img class="alignleft" src="http://careers.files.geblogs.com/careers/files/2010/09/cultivatingthefuture.jpg" alt="Cultivating the Future" width="300" height="365"></div> <p>Eighty percent of the 1,000 full-time hires that GE makes in the U.S. from colleges each year come from interns and co-ops, so it goes without saying that recruiting a diverse group of interns will lead to diversity within the company’s employee ranks.</p> <p>“If I only had $100 to spend on recruiting, I’d spend all $100 on interns and co-ops,” said Steve Canale, the manager of recruiting and staffing services at GE. “The reason for that is because when you have a total of 2,300 interns at our different GE locations, and if we give them a good experience we make them what we refer to as a net promoter of GE. They’ll go back to campus and be our brand ambassador on campus and have more of a positive impact for us than anything else we can possibly do. The kids are so bombarded by messaging from employers, whether it be from the newspaper, a website, or even a career fair, they really don’t know what to believe. What they believe in more than anything is a friend or a peer of theirs at their college who comes back after a summer internship at GE and speaks of how great an experience they had with us.”</p
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